SOMETIMES ONE SIZE DOES FIT ALL
When the GEDSB was looking to update its web presence, they wanted to ensure brand consistency across its many platforms – 58 elementary schools, 14 secondary schools, an overall board website and an extensive intranet.
Beginning with a Discovery exercise that gathered feedback from multiple stakeholders, Blueprint developed a design and navigation structure that could be mimicked all platforms. It allows the board to push consistent messaging and content to all schools from one centralized source. Yet there is also enough flexibility for schools to personalize their sites and for schools to easily post content generated by other schools.